---
title: "Case studies — ASOitis"
canonical: "https://asoitis.com/case-studies"
description: "ASOitis publishes one full ASO + GEO teardown of an indie iOS app every quarter — listing dissected, growth narrative reconstructed, monetization stress-tested, paywalls and onboarding pulled apart frame by frame, LLM citation patterns sampled across ChatGPT, Perplexity, Claude, and Google AI Overviews."
kind: "collection"
lastUpdated: "2026-05-13"
---

# How we work, in public.

> ASOitis publishes one full ASO + GEO teardown of an indie iOS app every quarter — listing dissected, growth narrative reconstructed, monetization stress-tested, paywalls and onboarding pulled apart frame by frame, LLM citation patterns sampled across ChatGPT, Perplexity, Claude, and Google AI Overviews.

ASOitis publishes one full ASO + GEO teardown of an indie iOS app every quarter. Listing dissected, growth narrative reconstructed, monetization stress-tested, paywalls and onboarding pulled apart frame by frame. Same thinking we ship for private clients, fewer redactions.

## Published case studies

### CS-001 · Glowly AI — AI Face Score & Analysis

Lifestyle · US App Store · Published 2026-05-12 · last updated 2026-05-12

> Glowly AI is a four-month-old indie iOS face-analysis app with 594 ratings at 4.65 stars, a defensive title pivot away from the 'looksmaxxing' keyword, a $9.99/week paywall gated behind a fake-loader, and zero LLM citations — yet — versus category leader Umax.

Glowly AI is a four-month-old indie face-analysis app riding the looksmaxxing wave — already 594 reviews at 4.65 stars, with a recent v2 rewrite, a deliberate title pivot away from policy-risky keywords, and a paywall architecture that gates the entire product behind a single $9.99/week tap. Every screen says “operator who's read the playbook.”

Read the full study: https://asoitis.com/case-studies/glowly-ai · or in markdown: https://asoitis.com/case-studies/glowly-ai.md


## About ASOitis

**ASOitis** — ASO + GEO agency for indie iOS apps. Founder: Ahmed Gagan. The $99 one-time audit and $499 / month engagement are the entire price list. iOS-only. Organic ASO + GEO only — no Apple Search Ads, no Meta, no TikTok, no Android.

- Homepage: https://asoitis.com
- About / founder: https://asoitis.com/about
- Case studies: https://asoitis.com/case-studies
- Guides: https://asoitis.com/guides
- Full LLM documentation: https://asoitis.com/llms-full.txt
- AI training and citation permissions: https://asoitis.com/ai.txt
- Book the $99 audit: https://checkout.dodopayments.com/buy/pdt_0NejYshqoh2VaXbk3wjzq?quantity=1&redirect_url=https://asoitis.com%2Fcheckout%2Fsuccess
- 15-min founder call: https://cal.com/ahmedgagan/asoitis-chat